about DIGIt

Our mission is to give manufacturers and distributors the software they deserve

Manufacturers are the backbone of the economy. It's time to get them out of Excel hell.

Hi, I'm Dan, CEO & Co-founder at Digit. The idea for Digit goes all the way back to 2015.

I spent 7 years consulting manufacturers and distributors all across the US, from 10 employees to 10,000. I spent days, nights, and weekends in warehouses talking to frontline workers, managers, and owners. I observed every process, carefully listened to every challenge, and over time, learned how to help solve them effectively.

Because of that experience, I was brought on as the CEO to lead the turnaround of a struggling plastic injection molder in Dalton, Georgia that had lost money 7 out of 8 years. During my time we brought the company back to profitability, increased revenue 5x, and built a rockstar team in the process.

Throughout all these years as a consultant and as an operator, I noticed that manufacturers and distributors have no good software systems to choose from. Either they spend years implementing a bloated, legacy ERP everyone hates or they continue living in Excel hell.

I knew there was a better way. So I decided to start Digit to build the system I wish I had.

Dan Koukol

Founder & CEO

our Mission

From us to the world.

Founded in 2021, Digit is building a radically new operating system — built on real-time data, intuitive workflows and cross-departmental collaboration. Using Digit, manufacturers and distributors can automate manual processes and capture real-time data in a system that users love as much as the apps they use on their smartphone every day.

our VISION

A singular system

We believe that virtually no organization is reaching its full potential. Most organizations use dozens of systems to manage their operations. Departmental silos are prevalent, accountability and alignment are lacking, and capturing external opportunities is cumbersome. We believe integrating this fragmented system landscape via current solutions is, secretly, a band-aid on the root cause.

The solution is a new kind of of organizational operating system: A singular system allowing organizations to (1) make a plan, (2) execute, (3) measure and optimize, and (4) seamlessly connect with the outside world. We’re not surprised this hasn’t been built. It’s an extremely hard challenge to solve. But this bold vision is what drives us every day.

Meet Our Team

Dan Koukol

CEO & Co-founder

Consulted 50+ manufacturers and led turnaround as CEO at plastic injection molder Prodigy Disc. Taught himself how to code.

Chris Jacobs

Product Manager

Former head of Customer Success at Katana with over a decade of experience in manufacturing, inventory, and related software.

Alena Dagneau

CTO & Co-founder

Previously served as VP of Engineering at 2 Y-Combinator startups. Full stack engineer with 13 years of experience.

Ben Campion

Software Engineer

Backend engineer with 13 years of experience. Previously worked at the BBC.

Steve Mason

Software Engineer

Backend engineer with 20+ years of experience. Previously worked at Brandwatch and NatWest Markets.

Sean Lawrence

Software Engineer

Software engineer for over a decade. Saved Fortune 500 companies millions of dollars while consulting at AWS Professional Services.

Kiefer Partridge

UX Designer

Senior UX designer with 10+ years of experience. Previously head of UX Design at Fidelity Inheritance.

Simon Kronenberg

CRO & Co-founder

Previously served as Head of Growth at 3 startups (2 Y-Combinator funded), growing revenue from $0 to double-digit millions.

Jordan Arnesen

Customer Success

Nearly two decades of experience developing software and designing and delivering empowering experiences for customers.

Stella Dare

Software Engineer

Full stack engineer with 5 years of experience. Previously served as Software Engineer at Y-Combinator startup Revel.

Erika Wolfe

Software Engineer

Full stack engineer with 5 years of experience. Previously served as Software Engineer at Y-Combinator startup Revel.

News and Insight from our team.

March 30, 2026

Inventory

The Ultimate Guide to Raw Materials Inventory

Raw materials inventory is the foundation of production and one of the easiest places for things to go wrong. Early on, spreadsheets may work, but as SKUs and order volume grow, tracking breaks down. Small gaps turn into stockouts, excess inventory, and constant firefighting across teams. This guide explains how raw materials inventory works, where it fails, and how to build a system that keeps everything in sync.

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March 29, 2026

Business

AI Adoption in US Manufacturing Has Quadrupled Since 2023 — But 87% Haven't made the Switch

AI is growing in US manufacturing. But it’s slow and cautious. This report analyzes US Census Bureau data from July 2022 to February 2026 to reveal who's adopting, who isn't, and what's holding the industry back.

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March 27, 2026

Manufacturing

The 6 Best MRP Software for Manufacturers

When spreadsheets stop cutting it, and ERP systems charge you for features you'll never use, MRP software is the middle ground most manufacturers are looking for. We've rounded up the 6 best options on the market right now, covering tools for every stage of business growth. Whatever the size of your operation, there's something on this list for you.

Read article

Our mission is to give manufacturers and distributors the software they deserve

Ready to join the team that's building the next generation of manufacturing software?